India is one of the largest producers of tea and spices in the world. Despite that, Bala Sarda, Founder and CEO of VAHDAM® India
, noticed that the industry has a complicated supply chain with multiple middlemen, making teas and spices more expensive and less fresh for consumers. With an 85-year legacy in tea, Sarda founded VAHDAM® India at the age of 23 years in 2015 with a goal to make available and supply better quality tea & spice to every corner of the world. He cut down the middleman and focused on direct to consumer (D2C) digital channels. Today, VAHDAM® India uses a variety of ecommerce channels to provide Indian teas, spices, herbs, and superfoods to over 2 million customers globally as an ethical, sustainable, and home-grown brand.
This digitally native global wellness brand offers teas for any need or functional benefits, like better sleep or a health detox, for single or subscription orders. Their range of Organic Turmeric Herbal Teas is their most popular product. VAHDAM® India centers itself around making a positive impact on the environment and their community. The company is certified Climate Neutral and Plastic Neutral, and directs 1% of their revenue towards the education of their tea grower’ children under their social initiative, TEAch Me.
Customers appreciate VAHDAM’s dedication to quality and freshness. One customer writes, “I happen to love my tea rather strong, with milk and sugar in the morning. This tea stands up to that very well, retaining a wonderful full flavor and aroma. Every package we have received has contained fresh, exceptional tea, some of the best I've ever had."