In today’s competitive ecommerce landscape, quick delivery isn’t just a luxury—it’s an expectation. Shoppers want to know how fast and when their orders will arrive, and they want this information early in their shopping journey.
For merchants using Amazon Multi-Channel Fulfillment (MCF) to fulfill website orders, you can use MCF fast badges for product detail pages (PDPs) to showcase real-time delivery estimates on your website product pages. Giving shoppers the delivery details they want at a key point in the shopping journey can help purchasing decisions and ultimately help you boost sales.
The best part? MCF fast badges are free and easy to implement on your product pages, so you can get started today!
Benefits for your business
- Stand out with fast delivery: Displaying fast delivery speeds on your product pages gives shoppers the delivery details that they seek at a key point in their journey. In an era where shipping speed can make or break a sale, showcasing your fast delivery capabilities right beside your ‘Buy now’ and ‘Add to cart’ buttons can give you a competitive edge.
- Convert more shoppers: Real-time delivery estimates at crucial decision points can help turn browsers into buyers. When shoppers can see upfront that they’ll receive their orders quickly, it removes a barrier to purchase and helps build credibility for your brand.
- Enhance customer satisfaction: Transparent delivery estimates upfront can mean more satisfied shoppers and fewer customer service inquiries. With transparent estimates in key consumer touch points, you’re reducing potential friction points in the shopping journey and building trust early.
Merchants already seeing growth
Merchants already using fast badges on their product pages have been seeing positive results, including increased site conversions on products that display the dynamic delivery estimates.
In fact, after adding fast badges to products on its site that are fulfilled by MCF, sports apparel and accessories brand NXTRND saw an 8.3% uplift in shopper conversion and an 8.9% uplift in total sales.
“Having those really fast shipping speeds visible right under the ‘Add to cart’ button provides more transparency in the shopping experience, so that shoppers have an easier time trusting the brand,” shares NXTRND’s Co-Founder and CEO Liam Burger. “There’s no hesitation to buy when the shopper can see that they’ll get the order as fast as tomorrow. It totally reduces the friction around buying and delivers a better customer experience.”
Not only does the increased confidence help boost conversions and sales, but it also means fewer customer service inquiries, which positively impacts NXTRND’s bottom line and frees up resources to focus on other aspects of the business.
Get started with MCF fast badges
Do you advertise on Google or TikTok? You can use fast badges there too! Learn more about driving click-throughs and conversions with fast badges for Google and fast badges for TikTok.
