If you’re selling on Walmart Marketplace and looking to take your business to the next level, Amazon Multi-Channel Fulfillment (MCF) can help you deliver a faster, more reliable customer experience—without the hassle. MCF lets you tap into a world-class fulfillment network, consolidating all your ecommerce business in a single inventory pool, and storing your inventory closer to customers so you can cut shipping times, lower costs, and boost your seller performance.
Whether you’re selling on major marketplaces like Walmart, eBay, or Etsy, MCF offers features like shipping in unbranded boxes. For Walmart specifically, MCF offers a setting that enable merchants to use carriers other than Amazon to help you comply with their policies. In addition, MCF works with many popular Order Management systems, ERPs, and apps. These integrations let you automatically send your Walmart orders to MCF for fulfillment, speed up delivery times from click to doorstep, and automatically update Walmart with tracking numbers. This automation helps you manage orders more efficiently.
Full coverage for your multi-channel business
Use Amazon’s fulfillment network to manage orders from all your ecommerce marketplaces. With MCF, you can store your inventory in one place and fulfill orders from marketplaces like Walmart. MCF helps you ship orders quickly using your existing FBA inventory, so you can grow your business with less hassle.
Advantages of using MCF as your 3PL for marketplaces, including Walmart
- Inventory optimization: With Amazon, you only need to manage a single pool of inventory that can be used to fulfill FBA, MCF, and Buy with Prime orders, which allows for better inventory control and can help reduce stockouts.
- Unbranded packaging: MCF orders are automatically shipped in blank packaging without any Amazon branding, at no additional cost to you.
- Block Amazon Logistics (for Walmart orders): MCF uses a variety of carriers, including Amazon Logistics, to deliver orders to shoppers. For ecommerce channels that don’t allow orders to be delivered by Amazon Logistics, such as Walmart Marketplace, you can select to block AMZL to have your orders delivered by carriers other than Amazon Logistics.1 We are waiving the 5% surcharge from blocking Amazon Logistics until January 14, 2026.
- End-to-end supply chain services: Take advantage of Amazon’s advanced capabilities for your entire supply chain. Combine services, such as Amazon Global Logistics (AGL), Amazon Warehousing and Distribution (AWD), and MCF to leverage optimized inventory placement, automated replenishment, and reduced costs for shipping and storage.
- Simple, predictable pricing: Amazon does not charge a referral fee for MCF orders. With MCF, you only pay a single fulfillment fee that is all-inclusive of pick, pack, and ship.
- No additional sign-up: If you already sell on Amazon and use FBA, there are no additional steps to start using MCF. Get started today by creating an MCF order using the quick order form in Seller Central.
1There is a 5% surcharge to using a carrier other than Amazon Logistics
Automate your Walmart Marketplace order fulfillment
MCF works with many Order Management systems that connect your Walmart Marketplace orders to MCF. Simply choose a supported integration partner from the list below to automatically send your Walmart orders to MCF for fulfillment. This helps keep your inventory up to date and speeds up order processing. With MCF integrations, you can also keep Walmart and your customers informed every step of the way—from the moment they place an order to when it arrives at their door.
These are some of the integrations that can help you automate the fulfillment of Walmart Marketplace orders using MCF: WebBee, GeekSeller, Linnworks, Listing Mirror, OrderDesk, Base, Pipe17, SellerCloud, ShipStation, GoFlow, Channel Engine, Fulfil.io, Feedonomics, Acenda, Veeqo, IrobotBox, Seller Active, Cin7, ShipEdge, Zentail, LINGXING, G+ ERP, Mabang ERP, ECCANG, and Rithum.
Frequently asked questions
Is Amazon MCF compliant with the rules of Walmart Marketplace?
Yes, but you need to select unbranded boxes and choose alternate carriers to deliver your orders by blocking Amazon Logistics.
How can you choose to block Amazon Logistics and unbranded boxes?
If you are placing a manual order, they need to ship in blank boxes and Block Amazon Logistics as a carrier in Section 2 of Multi-Channel Fulfillment order page” in Seller Central.
If you are using integrations, this may be automatic, or may require configuration within the integration, depending on the solution you are using. For specific how-to instructions, find your solution on the Integration page.
Is there a fee for choosing to deliver orders using an alternate carrier?
We are waiving the 5% surcharge fee when you select block Amazon Logistics until January 14, 2026.